Privacy Policy

Effective Date: August 10, 2025
Last Updated: August 10, 2025

At Present & Pure, your trust matters. Your privacy is more than a legal requirement to check off the to-do list. It’s an extension of the respect and care held for our readers. This policy is here to explain what information is collected, why it’s collected, and how it is protected. The goal is to keep things as transparent and straightforward as possible, so you can feel confident and informed every time you visit!

I. Who We Are

Welcome to Present & Pure (“I”, “we,” “our,” or “us”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website presentpure.com (the “Site”). Present & Pure is a blog based in the United States and is dedicated to creating healthy content involving healthy living, low-toxic living, and conscious living.

Contact Email: hello@presentpure.com
Mailing Location: Henderson, Nevada, USA

II. Information We Collect

As we are based in the United States, by using this Site, you consent to your information being transferred to and processed in the United States. The data protection laws in the United States may differ from those in your country.

A. Third-Party Services

We may use third-party services that collect, monitor, and analyze data. These include:

Google Analytics
Email marketing services
Payment processors
Social media platforms

B. Information You Provide Directly

We may collect personal information that you voluntarily provide when you:

Fill out contact forms: Name, email address, and any message you send via our Divi contact form.
Subscribe to our newsletter: Name (if provided) and email address when you opt into our MailerLite email list.
Leave Comments: Your name, email address, and any content you post publicly when commenting on blog posts (via native WordPress comments).
Make purchases (if applicable)
Create an account (if applicable)

This information may include:

Name
Email address
Payment information (processed securely through third-party providers)
Any other information you choose to provide

C. Information Collected Automatically

When you visit our site, we may automatically collect certain information, including:

Analytics Data via Google Analytics. Data may include:
- Browser type
- Device type
- Operating system
- IP address
- Pages viewed/visited
- Time and date of visits
- Referring website addresses
Tracking Data via Pinterest Tag for measuring engagement with our Pinterest content.
Embedded Content Data from Instagram feed embeds (Instagram may collect usage data).

IV. How We Use Your Information

We use your information to:

Respond to inquiries and comments
Send you requested newsletters or updates (with an easy opt-out)
Understand website traffic and improve our website and content
Monitor and analyze usage patterns
Process transactions
Send administrative information
Prevent spam and protect site security
Comply with legal obligations

We do not sell or rent your personal information to third parties.

V. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to:

Improve site performance and user experience
Measure engagement and traffic patterns
Support embedded third-party content

You can adjust cookie settings in your browser or via our cookie consent banner. EU/UK visitors will be asked for consent before non-essential cookies are placed.

VI. Legal Bases for Processing (GDPR/UK GDPR)

For visitors from the EU/UK, we process personal data on the following legal bases:

Your consent (newsletter opt-ins, non-essential cookies)
Our legitimate interest in improving the site and communicating with readers
Compliance with legal obligations

VII. How We Share Information

We only share personal data with trusted service providers who help us operate our site and deliver services, including:

Desert Rose Design & Photo Co. (hosting)
Google Analytics (analytics)
Pinterest (engagement tracking)
An email marketing third-party platform such as MailerLite, MailChimp, or Flodesk (email freebies and opt-ins)

These providers are contractually required to protect your information and use it only for the agreed purpose.

VIII. Data Retention, Protection & Security

We keep:

Newsletter data until you unsubscribe
Contact form entries until resolved, then securely deleted within 12 months
Comment data indefinitely (to maintain discussion threads), unless you request deletion

We implement reasonable security measures to protect your personal information. However, no method of transmission over the internet is 100% secure.

We use SSL encryption, secure hosting, and restricted account access to protect your data. Service providers like MailerLite also use advanced security measures, including encrypted storage and password-protected accounts.

X. Your Rights

We honor the following rights for all users, regardless of location.

You have the right to:

Access the personal data we hold about you
Request correction or deletion of your data
Withdraw consent for and opt-out of marketing communications
Object to or restrict certain processing activities

To exercise your rights, email hello@presentpure.com.

XI. California Privacy Rights

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA). These include the right to:

Know what personal information we collect and how we use it
Know whether your personal information is shared or disclosed (we do not sell or rent your personal information)
Request access to the personal information we hold about you
Request deletion of your personal information
Receive equal service and pricing, even if you exercise your privacy rights

You can make a CCPA rights request by emailing hello@presentpure.com.

XII. Children’s Privacy

Our site is not intended for children under 13. We do not knowingly collect personal information from children under 13.

XIII. International Transfers

If you visit from outside the U.S., your data will be processed in the United States, where privacy laws may differ from your home country. We take reasonable measures to protect your information in these cases.

XIV. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a new “Last Updated” date. Significant changes will be clearly communicated.